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UPark Festival: results and impressions of the main musical event of the summer
26 July 2019
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On July 16-18, a high-profile UPark music festival was held at Sky Family Park with the support of FUIB and Mastercard.

For three days, visitors of the festival enjoyed the vibrant atmosphere, listened to hits from their favorite musicians, took pictures and tasted delicious street food.

Thanks to FUIB, it was extremely easy and convenient to pay for food and drinks, as the festival became completely cashless this year. This significantly saved time and space in visitors' pockets.

For the second year in the row, the festival's official payment card is the FUIB and Mastercard Festival Card. It made it not only easy to make payments, but also presented many other pleasant surprises to visitors.

For example, the owners of FUIB Festival could buy tickets for the festival with a 50% discount, get to the location on a boat and get priority entrance without waiting in lines. The Festival card also automatically gave a discount of -10% on food and bar when paying with GooglePay or ApplePay. Payments with plastic cards provided 5% discount of the amount in the check.

FUIB took care of visitors' comfort - it was possible to get a festival card directly from the bank's consultants at the festival.

The bank's specialists went even further - the UPark Festival Festival card could be obtained and activated independently - directly at terminals for refilling bank cards.

More than 100 bank employees have made every effort to allow festival guests to enjoy every minute they spend at UPark.

During the 3 days of the festival, FUIB issued more than 4 thousand festival cards to the visitors. This is almost 40% more than at last year's UPark Festival.  The number of transactions made at the festival exceeded 42 thousand, which is 3 times more than last year.

360-Photo taken at the festival can be found here: 


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